15TH AUGUST - 15TH SEPTEMBER, 2026
Show up for
what moves you.
- Step 1:Join the Strava Group
- Step 2:Register for a challenge below
Show up for your body and mind, stay
consistent, and finish strong to earn
complimentary brews and Blue Tokai gift
cards worth up to ₹5,000.
Choose Your
Challenge
Choose Your
Challenge
FINISH STRONG. WIN BIG.
Top 3 in every challenge take home more.
1ST
₹5k
Gift Card2ND
₹3k
Gift Card3RD
₹2k
Gift CardWhat’s
Happening Next
Upcoming runs, rides, community
workouts and events.
Join our WhatsApp community for first
access to events, exclusive offers and
community updates.
From The
Community
Challenge Guidelines
- Any cheating, fraudulent activity, or tampering with activity data will lead to disqualification.
- Only activities synced with Goals.Fit and Strava will be counted.
- Activities recorded only on fitness devices or other apps won't be considered.
- For the Consistency Challenge, all the activities you log in a day count towards that one day.
- Each activity must be at least 30 minutes long to qualify.
- A single activity in consistency challenge can run for a maximum of 2 hours.
- Manual activity entries won't be accepted.
- Blue Tokai's decision on activity validation, eligibility, rankings, and rewards will be final.
Frequently Asked Questions
- Join the Strava 'Grounds for Play' group. Click on the Goals.Fit link above.
- Sign up, choose your challenge, and connect your Strava account.
- Make sure you're logged into Strava using the same email address as your Goals.Fit account.
- Once your accounts are connected, you're all set.
No. A free Strava account is all you need to join and track your activities.
Yes.
- Running and Cycling: Join anytime during August.
- Consistency Challenge: Join between 15th to 20th August, 2026.
Yes.
Participants can switch challenges by exiting their current challenge and then entering another available challenge, subject to the registration window for that challenge.
Participants can be enrolled in only one challenge at a time.
The leaderboard updates in real time, so you can check your progress anytime.
The following activities are eligible:
Walk, Run, Cycle, Hike, Weight Training, Workout, HIIT, CrossFit, Football, Basketball, Volleyball, Cricket, Inline Skate, Tennis, Padel, Pickleball, Squash, Badminton, Table Tennis, Swim, Surf, and Row.
Just make sure your activity is recorded and synced with Strava.
Yes. As long as your activity is recorded and synced with Strava, it'll count. Please note that manual entries won't be accepted.
Your reward coupons will be added to your Blue Tokai account after the challenge ends. We'll send you an email once they are ready. Rewards will be credited to the account linked to the phone number you used while registering.
Participants cannot be enrolled in multiple challenges simultaneously. If they wish to participate in another challenge, they must first exit their existing challenge and then register for the new one.
No worries! We'll send your reward to your doorstep so you can enjoy it at home. You'll receive:
- 1 Drop (Pack of 10)
- 1 Cold Brew Drip Bag (Pack of 5)
