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ROAST

ACIDITY

BITTERNESS

Visual Merchandiser (Part Time / Full Time)

Delhi , INDIA

Job Description

We are looking for a creative and passionate Visual Merchandiser to join our team! Your role as a Visual Merchandiser will play a crucial role in meeting our sales targets increasing the impression and attraction of our services and products via both offline and online channels.

Specific responsibilities will include
  • Plan, create and execute overall business visual merchandising strategy across all our cafes in order to boost sales of merchandise, retail coffee and equipment
  • Work closely with the sales and marketing teams to plan out themes that we want to publicise at all our stores each week and modify displays based on shelf spaces in various cafes
  • Plan ahead for seasonal displays as well as important festivals and events
  • Create and Implement merchandising techniques for new products as well as fast and slow movers across our cafes
  • Create displays on a larger scale across cafes as well as on a smaller scale within cafes based on sales patterns
  • Train and work closely with our baristas in each cafe to ensure that the weekly themes we have picked are being implemented across cafes
  • Work with our designer to create design various displays and signs as well as special promotions displays and signs
  • Identify and track key KPIs
  • Produce and present KPI reports
  • Keep abreast with industry and market trends
  • Organise and send weekly/monthly reports to Head of Cafe Operations and implement feedback
Requirements
  • 2 years of experience as a visual merchandiser or similar role
  • Proof of a strong visual portfolio
  • Knowledge and understanding of innovative visual merchandising trends and best practices
  • Critical thinker and problem-solving skills
  • Excellent time-management and organisational skills to ensure that displays are all implemented on time
  • Great interpersonal and communication skills

Compensation: The salary will be competitive with industry standards.

ABOUT BLUE TOKAI COFFEE ROASTERS
www.bluetokaicoffee.com

We are India’s largest speciality-focused coffee company, with coffee roasteries in New Delhi and
Mumbai and a growing network of cafes. All of our coffees are sourced from leading growers across
the country, and traceability and long-term relationships with our farms are integral to what we do.
We are focused on sourcing, roasting, brewing the best beans India has to offer.